Hundreds of shoppers gathered early Saturday at Somerset Mall in Troy, Michigan, hoping to buy a limited-edition Swatch x Audemars Piguet pocket watch, priced between $400 and $420. The collaboration between the luxury brand Audemars Piguet and affordable watchmaker Swatch has drawn intense collector interest, often leading to resale markups. By 4:30 a.m., the crowd had grown so large and disruptive that Troy police were called in and requested mutual aid from neighboring departments. Officers ordered the group to disperse, citing public safety concerns. The Swatch store ultimately canceled the sale. When the mall officially opened at 10 a.m., another large group had formed, only to be told again to leave by security and police.